This corporate identity package, for a specialized manufacturing company with international clients, includes a pocket folder with four tabbed brochures comprising a catalog of product information in a challenging graphic design framework oriented toward a clean and refreshing presentation.

The originating concept focused on relaying information about the features of this innovative, high-tech product that is used in laboratories and medical facilities where sanitation is top priority. In this industry color coding is used to make the absolute distinction between sterile (blue) and unsterile (red). The brochure design included a pocket folder utilizing blue on the front, red on the back, and the joining of the colors on the spine. Custom illustration was based on actual product installations.

These transparent cleanrooms allow for natural lighting in laboratories where, traditionally, work units are walled in. The logo was given metallic stylizing by Yellow Baron Graphics to compliment tubing strength. Client-provided product photos and

High-quality printing combined with a special satin finish (on the pocket folders) make them pleasant to view and hold, while inhibiting fingerprinting and scuffing, these are small but important attributes that complement cleanroom products.

Each of the tabbed brochures is folded down the center; the set of four is stair-stepped and nicely fits into the landscape format pocket folder.

The folded tabbed brochures are versatile in that they may be handed out independently with the potential to contain papers selected for inclusion by the sales representatives.

Tradeshow Banner (shown far right), formatted vertically, seventy-six inches high, incorporates elements of the brochure design.

animal images are integral to project success. Cleanrooms are commonly used for animal research in lab settings, and animals are used throughout to keep the pages lively and to help guide readers through the material.